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Marketing is what the Technology companies (IT and Software) ignores the most and do not pay heed to.

Marketing is what the Technology companies (IT and Software) ignores the most and do not pay heed to.

Marketing is what the Technology companies (IT and Software) ignores the most and do not pay heed to. So what are the reasons behind?

Challenges

Technology companies ignores the marketing side of the things. Yes you read it correct! There are interesting reasons to it and we will discuss it within another blog post, for now we are focusing on the typical communication and marketing challenges an Information Technology organization faces.

  1. They think they can pull it off at any given time as they themselves are the masters of this universe i.e. IT.
  2. They may think its time hogging!
  3. They are putting more time hunting bugs than focusing on marketing.
  4. They are afraid of getting into this territory.

Solutions & Services

Applications – Information Technology, IT Infrastructure

Solutions & Services – #Website #CorporatePortal, MarketingAssets #CaseStudies #WhitePapers #DigitalMarketing #Serach #Social #Webinar #Poscast #TechnicalCommunication #ProductDemo #ProductLearningContent #Help #PR #PublicRelations #InfluencerMarketing #TeamSoftSkillsTraining #InvestorRelations #InvestorPitch

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